Yahoo PPC.
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The web site will be shown on the Yahoo Search Marketing network (ex Overture), in the sponsored links area.
It is the most famous pay per click company, and their partners are: Yahoo, Msn, Excite, Lycos, Tiscali, Virgilio, Arianna.
It is possible to buy the advertising in some geographic zones (examples: only in the United States, only at London) and/or languages (example: only English) used by internet users.
The advertising will be shown on the Yahoo Search Marketing network, only when an internet user will search words relating to the market of the company.
The keywords can be chosen by the client or by us for free.
This advertising has a fixed cost for each visit received on the web site.
The advertising will be like this:
Last Minute Travel
Online search engine with
last real time offers.
www.website.com
The client will receive monthly reports with the statistics of the visits received from the advertising.
The statistics will have the following data:
total impressions
received.
total visits (clicks)
received.
total CTR, the percentage
between impressions and visits (clicks) received.
impressions, visits
(clicks) and CTR for each keyword.
visits (clicks) who
can be still received from the advertising.
There are many advertising packages, with different quantity of visits to buy.
Cost:
EUR 249 + VAT per 1,000 visitors.
EUR 1,149 + VAT per 5,000 visitors.
EUR 2,199 + VAT per 10,000 visitors.
EUR 4,299 + VAT per 20,000 visitors.
EUR 10,499 + VAT per 50,000 visitors.
Payment: it depends by how many visits you buy.
Work time: about 10 days to have the website ad in the sponsored links.
Duration of the service: it is subject to the client's choice and how many people will visit the advertisement.
Note: the advertising cost can be change because of the business to promote.

